{"id":3614,"date":"2021-06-08T08:09:52","date_gmt":"2021-06-08T05:09:52","guid":{"rendered":"https:\/\/changeland.com\/?post_type=erga&#038;p=3614"},"modified":"2021-06-08T08:31:37","modified_gmt":"2021-06-08T05:31:37","slug":"tefaco-2","status":"publish","type":"erga","link":"https:\/\/changeland.com\/en\/erga\/tefaco-2\/","title":{"rendered":"TEFACO"},"content":{"rendered":"<article id=\"post-3133\" class=\"post-3133 erga type-erga status-publish format-standard has-post-thumbnail hentry category-business-improvement-and-development-projects category-projects-en ast-article-single\">\n<div class=\"ast-post-format- single-layout-1 ast-no-date-box\">\n<div class=\"entry-content clear\">\n<h1><strong>TEFACO<\/strong><\/h1>\n<ul>\n<li><strong><u>Place:<\/u><\/strong>\u00a0Athens \u2013 City Center<\/li>\n<li><strong><u>Sector:<\/u><\/strong>\u00a0Production of Disposable Paper and Plastic Products<\/li>\n<li><strong><u>Customers:<\/u><\/strong>\u00a0Retail stores<\/li>\n<li><u><strong>Business Issue:<\/strong><\/u>\n<ul>\n<li>Low Customer Loyalty<\/li>\n<li>Purchase a small number of codes (&lt;4) from a large number of customers<\/li>\n<\/ul>\n<\/li>\n<li><u><strong>Solution:<\/strong><\/u>\n<ul>\n<li>Research has shown low awareness of the company\u2019s product portfolio by its customers<\/li>\n<li>Design and implementation of marketing strategy in order to inform the company\u2019s customers about its product portfolio<\/li>\n<li>Corresponding sales training in sales techniques<\/li>\n<\/ul>\n<\/li>\n<li><u><strong>Results:<\/strong><\/u><\/li>\n<li>\n<ul>\n<li>3.9% increase in the average value per order between Dec. \u201804 and Dec. \u201805<\/li>\n<li>27.7% increase in orders between Dec. \u201804 and Dec. \u201805<\/li>\n<li>32.8% increase in revenue between Dec. \u201804 and Dec. \u201805<\/li>\n<\/ul>\n<\/li>\n<li><u><strong>Application of Methods 6\u03c3 &amp; ORDIC:<\/strong><\/u>\n<ul>\n<li>A thorough study and recording of business processes and customer needs was achieved<\/li>\n<li>Communication of organizational needs in an appropriate way to the company\u2019s management for decision making<\/li>\n<li>Reconstruction of structural-strategic elements of the company (eg Vision \u2013 Mission)<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/article>\n<nav class=\"navigation post-navigation\" role=\"navigation\" aria-label=\"Posts\">\n<h2 class=\"screen-reader-text\">Post navigation<\/h2>\n<div class=\"nav-links\">\n<div class=\"nav-previous\"><a href=\"https:\/\/changeland.com\/en\/erga\/intermode\/\" rel=\"prev\"><span class=\"ast-left-arrow\">\u2190<\/span>\u00a0Previous Project<\/a><\/div>\n<\/div>\n<\/nav>\n","protected":false},"excerpt":{"rendered":"<p>TEFACO Place:\u00a0Athens \u2013 City Center Sector:\u00a0Production of Disposable Paper and Plastic Products Customers:\u00a0Retail stores Business Issue: Low Customer Loyalty Purchase a small number of codes (&lt;4) from a large number of customers Solution: Research has shown low awareness of the company\u2019s product portfolio by its customers Design and implementation of marketing strategy in order to [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":2305,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"default","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[194,191],"tags":[],"ergaprojects":[],"class_list":["post-3614","erga","type-erga","status-publish","format-standard","has-post-thumbnail","hentry","category-business-improvement-and-development-projects","category-projects-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v18.8 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>TEFACO - Changeland Consulting<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/changeland.com\/en\/erga\/tefaco-2\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" 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